Why study Sport Media and Promotion?

The Sport Media and Promotion Certificate is designed to give students theoretical understanding and practical experience in the area of sports media, a category of media and promotion that has moved to the forefront of the media and news industry.  This certificate allows students to integrate these areas into a cohesive experience and knowledge base in preparation for careers within a wide range of sport perspectives, including those of sports organizations, media outlets, athletes and brands, and connecting with audiences through sport.  Given that Cincinnati offers a wide variety of opportunities for sport media and promotion from professional sports and events to high school sports and, of course, UC’s own athletic programs, there is ample opportunity for placement and utilization of this type of educational experience both locally and beyond.

Admission Requirements

Students already pursuing a degree in any college at UC can add the certificate to their program. Be sure to submit a declaration of the certificate program using our certificate declaration form.

In addition, you must meet with the program director so that they are aware that you are pursuing the certificate and can advise you appropriately. Do this early enough to avoid delay in obtaining your certificate.

Students not currently pursuing a degree at UC may declare the certificate after establishing non-matriculated status.

People who are successful in this career field have excellent writing and organizational skills, are people-oriented, and love sport of all kinds.

  • Sport Writer
  • Sport Publicist
  • Sport Marketing Account Manager
  • School Athletics Director
  • Sport Agent
  • Sports Event Coordinator

For more information, contact the School of Communication, Film, and Media Studies.

To receive the certificate in Sport Media and Promotion, students will be required to:

  1. Declare officially and enroll electronically in the College (A&S).
  2. Complete 18 credit hours of courses as prescribed.
  3. Maintain at least a 2.0 GPA in courses offered for the certificate.
The University of Cincinnati and all regional campuses are accredited by the Higher Learning Commission.

Contact Information

Certificate Director
2800 Clifton Ave.
4234A Clifton Court Hall
Cincinnati, OH 45221-0184
(513) 556-4440
SCFMSprograms@ucmail.uc.edu

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Program Code: 15CRT-SMP-C1